Workshops film better than offices
Most businesses think their story is their people saying what they do. Sometimes it is. But if you make something, the honest version is the making, and Sheffield is full of places that make things.
Process footage ages well and cuts into anything. Best of all, nobody has to perform. It is also harder to shoot than it looks: hot metal, moving machinery and mixed lighting all at once. That is a planning problem, solved on a walk round before anything comes out of the bag.
What Sheffield businesses tend to ask for
- Process and factory-floor films. The thing being made, shot close and lit properly.
- Product video. Usually of something that photographs badly and films beautifully.
- Recruitment. Manufacturers competing for skilled people, showing what the floor is actually like.
- Trade show material. Short, silent-legible cuts for a stand screen, which is a different edit to a website film.
Safety first, and it affects the plan
Working on a live production floor means PPE, an induction, and knowing where I am not allowed to stand. Tell me about that in the enquiry and it gets built into the day rather than eating the first hour of it.
